Marketing Specialist II

Posted : April 4, 2022

Job Type : Contract

Category : Information Technology

Description

Position Description:
MOMA Title: ABM Practice Manager


 


Project Overview:


This role is responsible for optimizing our cross-industry ABM practice through program, activation, and project management support. This person will enable industry ABM practitioners to plan, execute and optimize programs in an efficient manner built for scale and optimization across the ABM practice.


 


Responsibilities:


The focus for this role is to create repeatable ABM GTM models for consistent orchestration plans, execution, and measurement across ABM supported industries. Thus, enabling ABM practitioners the bandwidth to focus on creating bespoke programs within their respective industries and the necessary stakeholder management to achieve this.


 


Top 3 Daily Responsibilities:


Activation support for Campaigns
ABM Project Management
ABM Program Execution (e.g. Events, Direct Mail, Microsites)
 


Minimum Qualifications:


Education: Bachelor’s or equivalent experience


Total years experience in what industry, discipline or responsibility: 5 years in B2B Tech Marketing


Skills or processes candidates must have to be considered for role:


3+ years in ABM OR Field Marketing OR Demand generation OR marketing campaigns OR event marketing (or a combination thereof)


Project Management skills


Communication skills


Specific Tools or Applications experience: Workspace


 


Education:


Bachelor’s or equivalent experience


 


Years Experience:


5 years in B2B Tech Marketing