One Smart Cookie: Customized Testing Automation
Executive Summary
Insomnia Cookies, a retail baking company offering cookies, brownies, cookie cakes, and even cold milk and ice cream through their e-commerce website and mobile apps wanted to improve the customer experience through their website and mobile apps. With more than 135 stores across the U.S., the client wanted to replicate its in-store customer service experience through its digital sales to ensure a consistent and quality customer experience.
The Challenge: Assessing the quality of different e-commerce platforms
Insomnia Cookies planned to revamp its existing e-commerce website and mobile apps to drive more sales and to improve the customer experience on the website and mobile apps. This was a challenging endeavor for the client as they had never managed any testing infrastructure previously. Insomnia’s leadership team contacted The Judge Group to assess the quality of the e-commerce website and mobile applications until the final launch.
The goal was to release a quality application at speed and to enhance user experience across web and mobile platforms.
The Solution: Comprehensive and customized platform testing solutions
Our Judge India team studied the existing development and QA environment for Insomnia’s e-commerce website and mobile apps. Judge India’s QA Center of Excellence implemented a dedicated bench model with manual and automation test engineers along with an agile project coach as project leader to achieve several deliverables.
Judge India combined several automation tools to derive the benefits of each one of them while circumventing their weaknesses to prepare a testing suite to test the website and mobile application. In addition, exploratory testing of the client’s admin site, following the behavior-driven development approach, for Laravel migration was undergone. iOS app automation testing framework was also developed and conducted on the virtual environment to automate test cases both on simulators and iOS real devices as well as to explore tools to implement and integrate. The Judge India team resolved all usability, functional, performance, and security issues that arose from automation testing of the website and native apps.
The Result:
Judge India was able to solve these issues and help Insomnia Cookies reduce the test processing time by 60%, add hundreds of additional test cases without affecting schedules, and keep test cycles under control. In addition, Judge India was able to increase the reliability, availability, and stability of the client’s application while decreasing the time necessary to get up and running.
Related Case Studies
Enabling Scalable Wireless Deployment Through Highly Specialized Real Estate Talent
A leading U.S. telecommunications provider partnered with The Judge Group to support a large‑scale wireless network expansion by sourcing highly specialized network real estate talent with a rare mix of Juris Doctor credentials and wireless deployment experience. Through an end‑to‑end, consultative staffing approach, Judge placed more than 15 role‑ready consultants over a 30‑month engagement—accelerating time‑to‑fill, maintaining deployment momentum, and supporting expanded coverage and network reliability.
Stabilizing a Food Manufacturer’s Workforce Through Strategic Direct Placement
A major family-owned U.S. food and agriculture company faced an unexpected and urgent workforce disruption that threatened operations across several facilities. With limited time to react and internal hiring resources stretched thin, the organization turned to Judge Direct Placement for support.
Global Financial Institution Looks to Judge’s Business Process Optimization Team to Uncover and Document Critical Process Workflows
THE CHALLENGE: Capturing Critical, Undocumented Processes The client, a global financial institution, relied heavily on complex internal processes central to its operations—but the knowledge lived only within a few key individuals. Without formal documentation or visibility…